The 30 Fastest Growing Personal Finance Blogs Of 2017 – According To Data

This list is from 2017 – check out the 2019 version of the fastest growing personal finance blogs here.

Three months ago I did a study on the best personal finance blogs of 2017 using the personal finance blog list from the Rockstar Directory covering more than 1,000 blogs. I gathered/scraped all sorts of data for all of the blogs to determine which of them were most popular. This post turned out to generate lots of traffic and good feedback.

Specifically this comment from Physician on FIRE (PoF) caught my eye:

PoF quote

The link to the YouTube clip is here.

I believe PoF is right. The list does to some extent favor ‘the rich boys’ that are of a significant size already, so I’ll try something different this time.

Since I now have a large data set with quite a few variables for all of the personal finance blogs, I decided to gather the data once again (i.e. now having a 3-month old historical and current data point). By comparing the old data with the new data, I will try to see which blogs have been growing the fastest in 2017 so far.

Hopefully, this data will show some of the up & coming blogs in the personal finance sphere.

Methodology to determine the fastest growing blogs

The methodology is very similar to the approach I used in the previous study.

I will use the same variables as last time, however, to determine popularity I will use both absolute and relative changes. The rationale is that the blogs with both high absolute and relative change have been growing the fastest and will come out on top. The variables I have used are similar to previously:

  • Alexa Rank
  • Number of indexed pages
  • Root domains linking to domain
  • Backlinks to domain
  • .Edu/.Gov links to domain
  • Citation flow
  • Trust flow

Check out the previous study, if you are interested in more details on these.

I know that you can use many different metrics and that my chosen ones by no means are exhaustive. However, I have good access to data on these variables across the 1,000 blogs and I believe they give a good indication of popularity and authority of a personal finance blog.

For each relative and absolute change in the variables that are in the 90th percentile, the blog receives one point – the blogs with the most points win (and if they tie, the trust and citation flow decide the blogs that end on top). The highest possible score is 14.

Let’s get on with it!

The 30 fastest growing personal finance blogs of 2017

The study found 30 out of 1,140 blogs to have between 8-12 points, where only one blog came out with a score of 12.

The study found the following blogs to be the fastest growing blogs of 2017:

  1. ESI Money (12 points)
    • “This site is about managing your money so you can become wealthy. I realize that “wealthy” is a moving target, but what you consider to be your “wealthy” is up to you. I simply share tips that have helped me amass a sizable net worth and you can pick and choose the most suitable for you”
  2. Real Life on a Budget (11 points)
    • “I’m crazy about personal finance. After failing with money in my early adult life, I set out to conquer my money and to stop letting it control me”
  3. The Wild Wong (10 points)
    • “Hi! I’m Kristin, a freelance writer, journalist, and money geek. I blog about how to freelance, manage money, travel the world & more”
  4. Natalie Bacon (10 points)
    • “Natalie Bacon blogs about money, career, personal development, and blogging on – the modern girl’s survival guide”
  5. Think Save Retire (10 points)
    • “We are not rich. We are not powerful. In fact, we don’t even consider ourselves to be “smart cookies”. Instead, we saved. We downsized. We sold both of our homes and moved into an Airstream that we’ve named Charlie. Early retirement is possible”
  6. Life Zemplified (9 points)
    • “Life Zemplified is a personal finance and wellness blog focused on helping you amplify your finances, fitness, food, and fun. Discover your own Zen!”
  7. Breaking The One Percent (9 points)
    • “A Blog for Small Businesses, Investors and Entrepreneurs”
  8. Family Money Plan (9 points)
    • “Welcome to Family Money Plan. A personal finance site dedicated to helping you take control of your money and live a better life”
  9. Cantankerous.Life (9 points)
    • “Cantankerous.Life provides helpful tips and actionable advice to those seeking a financially independent life leading towards early retirement”
  10. The Retirement Manifesto (9 points)
    • “A practical blog dedicated to helping others achieve a great retirement”
  11. Thought Card (9 points)
    • “The Thought Card is an award-winning travel finance blog featuring travel tips, travel hacks, financial planning strategies and saving tips from around the world”
  12. Broke Girl Rich (9 points)
    • “Hi. I’m Melissa. I’m 30. I have no idea what I’m doing with my money. I realize I’m pretty lucky. I have a tiny bit left to pay off on a school loan, no real credit card debt, a full time job and no big bills”
  13. Frugalwoods (8 points)
    • “Financial independence and simple living”
  14. The Money Habit (8 points)
    • “Written by someone who retired at 28, The Money Habit covers money strategies that work even with life’s messiness. Retire early even with bumps along the way”
  15. Money Journey (8 points)
    • “Well written Personal Finance articles covering topics such as saving and investing money, getting out of debt, retirement advice and more”
  16. Bitches Get Riches (8 points)
    • “Financial Wisdom From Millennials, For Millennials”
  17. Reach Financial Independence (8 points)
    • “Reach Your Goals, Get Motivated, Start And Keep Going!”
  18. Financially Blonde (8 points)
    • “The home page for the Financially Blonde blog written by Shannon McLay, author of Train Your Way to Financial Fitness and managing editor of MoneySavingPro”
  19. Budget and the Beach (8 points)
    • “Follow the journey of a freelance video editor and blogger living in Los Angeles, as she navigates the rocky road of being a solopreneur, and continues to enjoy a healthy and fit lifestyle on a budget”
  20. Fiscal Tiger (8 points)
    • “Fiscal Tiger is a blog with the specific purpose to be your helpful resource for credit cards and personal finance information”
  21. From Cents to Retirement (8 points)
    • “This page is about creating passive income so that one can retire early. In particular, my goal is to retire between 33 and 36 years old”
  22. The Financial Diet (8 points)
    • “We talk about money because we know you don’t want to”
  23. Investment Zen (8 points)
    • “Learn how to make money work for you via inspirational stories, actionable insights, and unbiased reviews from everyday people who are financially independent”
  24. Money Boss (8 points)
    • “Master your money – and your life”
  25. Our Financial Path (8 points)
    • “Live a Better Life with Financial Independence and Knowledge. Learn the basics of personal finance, and investing. For beginners and experts alike”
  26. Young Adult Money (8 points)
    • “Have you taken a major credit hit? The good news is you can repair it. Here’s how to fix your bad credit score”
  27. Personal Profitability (8 points)
    • “Start on Your Path to Personal Profitability”
  28. Freedom with Bruno (8 points)
    • “We bought a 2000 Toyota 4Runner with 4WD for the wild roads of Central America, and then named him Bruno”
  29. Root of Good (8 points)
    • “Retired in 2013 at age 33. Life is Good”
  30. Millennial Money (8 points)
    • “Millennial Money is a Personal Finance, Investing, and Entrepreneurship community. Learn How to Make More Money and Accelerate Your Financial Independence”

That’s the list of the fastest growing blogs in personal finance according to data. Congratulations to all the amazing bloggers on this list. It has been super interesting browsing through all the blogs. Keep up the good work!

28 blogs with 7 points followed the list above, and if you are interested, MoneyMow ended up on spot 96 out of 1,140 (I guess top 9% of the fastest growing blogs isn’t too bad?!).

I hope you have discovered a new blog or two in the list above. I know I have.

A few closing remarks

I know that all the internet warriors will be able to point out flaws in the methodology – and I know there are a ton of things you could change/add/remove, but the intention was not to create a scientific study with small p-values and statistical significance. The intention was simply to enable you and me to find a blog or two we had not heard about before.

If you wonder where your blog is on the list, feel free to send me an email at, and I’ll be happy to share the data with you!

Do you have any comments to the list? Have we missed any amazing blogs?